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PRESS RELEASE: TYPE KITA 3: PASS ON THE PASSION


EVENT DETAILS:
TYPE KITA 3: PASS ON THE PASSION
December 12-13, 2015, 11am to 8pm, 100 gate fee
1161 Pasong Tamo St., Makati City (formerly Bosch Building, in front of Ambers)
Proceeds will be for the benefit of Project Pearls

On December 12 and 13, type lovers and lettering enthusiasts will be in for a treat! The team behind Type Kita will be holding the 3rd installment of their annual typography exhibit! The previous Type Kita exhibits offered visitors with an incredible showcase of local typographic art pieces, on-the-spot workshops by some of the country’s well-known hand-letterers and calligraphers, and for the bargain hunters, a slew of handmade crafts and printed goods from local entrepreneurs.

The 3rd Type Kita exhibit promises to be even bigger than before, with over 60 participating exhibitors and artists sharing their talent for this event-for-a-cause.
Set during the holiday season, the Type Kita Exhibit will serve as a big Christmas gathering for type enthusiasts around the metro! With live art, demos, art trade and gift giving activities, it’s the perfect holiday feast for type lovers!

With the theme “Pass on the Passion,” the event aims to foster camaraderie and to strengthen the local type community during the Christmas season by focusing on the value of collaboration and sharing! With this event, type-enthusiasts can give back to the community and share their passion to others as well. Proceeds from the event will be for the benefit of PEARLS- a non-profit organization that aims to provide unprivileged kids with Peace, Education, Aspiration, Respect, Love & Smiles.

Activities for the event are as follows:

PASS ON THE PASSION EXHIBIT
For this leg, exhibitors are encouraged to work and collaborate with other artists to share their talent and trade skills as they develop their pieces, strengthening the idea of sharing one’s passion through art.

ART TRADE/ TOOL SWAP 
Art Trade Manila will lead an art-exchange activity where artists and guests can bring their works or writing tools and trade it with fellow type-enthusiasts. It’s like a massive exchange gift activity but more fun!
LIVE ART
Some of your favorite local letterers will also be invited to paint on wooden panels as part of the live art exhibit. Glass panels will also serve as a big doodle wall canvas!
INSTAGRAM EXCHANGE
And because the venue will be bigger, Zig Philippines will also be displaying large scale art murals as part of the exhibit.

INSTAGRAM EXCHANGE
Type Kita exhibits are also the best place to build your network with fellow type-geeks! To further promote camaraderie, participants will be given name tags for their IG handles so they can easily follow each other and keep connected even after the event!
GIFT AND CARD DRIVE
One portion of the event will allow guests to write Christmas cards, design covers of blank notebooks and leave behind hand-lettered pieces as part of gift kits for the kids of PROJECT PEARLS.
LIVE DEMOS AND ACTIVITIES
Pass on the passion for type with free demos such as lettering, calligraphy, watercolor lettering and many more! There will also be a scheduled film showing, some live art & for the hoarders, there will also be pop-up shops for tools and type merchandise.

CHRISTMAS POTLUCK
To keep the Christmas spirit alive, they will be holding a simple get-together/Christmas potluck to celebrate the community this holiday season. You may bring food and drinks too if you want to join in the feast!

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